The BBB Co-Op program for TV includes several options for frequency, reach and rate with Fox 17. Most spots will be 30 seconds with approximately 20 seconds related to the Accredited Business and 10 seconds to BBB. Commercials may include production costs.
To talk pricing and inventory, connect with Jack Daley, BBB VP of Sales & Marketing via (616) 419-3029 or Jack@wm.bbb.org.
Fox 17 Advertising
Tribune is the largest independent station group in the US
•Reaches more than 50 million households
•Provides 1,500 hours of local News per week (76,000 hours per year)
Tribune currently operates a number of affiliates: FOX (14), The CW (12), CBS (6), MyNetworkTV (3), ABC (3), NBC (2), Independent (1)
The Grand Rapids/Kalamazoo/Battle Creek DMA is ranked #44 in the US
• From Oceana county to St. Joseph county, the market stretches over 150 miles covering 14 counties
• In West Michigan, there are 709,663 television households
• 49% subscribe to cable and 34% subscribe to an alternate delivery service (Satellite or Antenna+Converter)